We are a team of 5 marketing students at Coventry University. We represent a mixture of nationalities: British, German, Norwegian, Lithuanian, and Romanian. Our offering to you is a diverse and innovative approach to the wild world of marketing.

The primary feature of this web space is to establish a network for marketeers. It will give students and professionals a channel to build relationships between organisations and universities.

This blog provides a space for comments, discussions and arguments on recent marketing issues. Current news and academia will provide the subject matter for this blog, however it will be approached from an innovative and creative perspective.

The 5 creators of this web space differ in terms of cultural background, but more importantly in terms of their marketing interests. As a result, the content of this blog will be developed from different perspectives and with a mixture of influences and interests.

Please feel free to comment and get involved in the discussions. All ideas that are shared will be treated with respect. Interactivity will be the key to this blog's success, therefore your contribution is of crucial importance.